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A smooth loop of G&C Hair Color in Very Blonde Neutral Ash 9.01 is shown. A teal "DEMIPERMANENT" label appears at the top left
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G&C Hair Color: Very Blonde Neutral Ash 9.01

$12.00
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9.01 – Very Blonde Neutral Ash G&C hair color delivers durable, natural tones every time.
A swirl of G&C Hair Color
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G&C Hair Color: Very Light Natural Blonde 9.0 / 9.N

$12.00
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9.0 / 9.N – Very Light Natural Blonde G&C hair color delivers durable, natural tones every time.
-60%
A woman with long, straight brown hair poses against a white backdrop, her smooth skin glowing. She credits her sleek look and confidence to using Silk Touch Plus Keratin Treatment.
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Silk Touch Plus Keratin Treatment

Starts at$425.00 $169.98
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Formaldehyde-free & powered by OrgaLoc, this treatment smooths, strengthens & tames frizz for healthy, shiny hair. Sleek or natural look.
-60%
A young woman with smooth, straight, medium-brown hair styled in a sleek bob—thanks to Silk Touch Keratin Treatment—smiles softly against a white background. She wears long silver earrings, a mauve off-the-shoulder top, and natural makeup with pink lipstick.
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Silk Touch Keratin Treatment

Starts at$425.00 $169.98
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Our signature formaldehyde-free treatment smooths & shines hair while reducing frizz, curl & volume. Deeply nourishing for soft, healthy results.
-60%
A woman with long, straight, shiny dark hair smiles with her eyes closed, showcasing the smooth, healthy results of the 24 Karat Keratin Treatment against a white background.
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24 Karat Keratin Treatment

Starts at$325.00 $129.98
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Eliminate frizz and boost shine with a smoothing treatment infused with Argan oil and collagen. Hair feels silky, healthy, and humidity-resistant
-60%
A young woman with long, wavy blonde hair and clear skin smiles brightly to the side against a white background. Her hair shines after using Gel Keratin Treatment, and her cheerful expression suggests confidence in her smooth locks.
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Gel Keratin Treatment

Starts at$325.00 $129.98
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Say goodbye to heavy creams. This lightweight gel tames frizz, enhances natural waves & curls, and leaves hair smooth, shiny, and touchably soft.
-50%
A woman with long, straight, dark brown hair and fair skin smiles softly, wearing a strapless beige top. Her smooth hair showcases the results of the Silk Touch Express Keratin Treatment against a plain white background.
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Silk Touch Express Keratin Treatment

Starts at$240.00 $119.98
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Get smooth, frizz-free hair in just one hour. This express, formaldehyde-free treatment nourishes, strengthens, and adds lasting shine on the go.
-50%
A smiling woman with long, wavy brown hair and blue eyes looks upward, wearing natural makeup and a sheer, off-the-shoulder top. Her healthy hair shines thanks to Blowout Express Keratin Treatment. The background is white.
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Blowout Express Keratin Treatment

Starts at$190.00 $94.98
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Smooth and heal hair while keeping natural curls, waves & volume. Reduces frizz by 80%, adds shine, and boosts manageability with a pro blowout.
-50%
A man with light skin, a full reddish-brown beard, and swept-back blond hair wears a plain white t-shirt. He faces slightly left against a white background, neutrally posing to showcase Men’s Keratin Treatment.
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Men’s Keratin Treatment

Starts at$190.00 $94.98
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Fight frizz and keep your hair sharp. Strengthens with Argan oil and collagen for a clean, sleek finish that holds up, even in heat and humidity.
A young woman with long, shiny, wavy brown hair—thanks to Diamond Hair Bottox Repair Treatment—parts it in the center. She has fair skin, blue eyes, wears nude lipstick, and smiles softly at the camera against a plain white background.
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Diamond Hair Repair Treatment (Add-on)

Starts at$54.98
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Revives dry, damaged hair with nourishing oils and vitamins. Ideal after color or chemical treatments. Leaves hair soft, healthy & hydrated.
A young woman with long, wavy brown hair and fair skin smiles over her shoulder, her blue eyes and natural makeup emphasizing her smooth complexion and voluminous shine from the Diamond Hair Bottox Repair Treatment with Blowout.
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Diamond Hair Repair Treatment with Blowout

Starts at$99.98
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Revives dry, damaged hair with nourishing oils and vitamins. Ideal after color or chemical treatments. Leaves hair soft, healthy & hydrated.
-25%
A young woman with long, wavy brown hair smiles brightly and gives an “OK” gesture. She wears a sleeveless top and natural makeup. A pink circle reads “FIRST TIME ONLY.” Background is white. Product: Single Process Color (First Time Customer).
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Single Process Color (First Time Customer)

$80.00 $59.98
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Trying color for the first time with us? Enjoy expert gray coverage and seamless, natural-looking results.
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